Speed Optimization

A Website That Loads
Before They Can Blink

Slow websites lose visitors, rankings, and revenue. We transform sluggish sites into blazing-fast experiences — Core Web Vitals in the green, Google PageSpeed 90+, and load times that feel instant on every device.

+54

Avg PageSpeed points gained

90+

Target PageSpeed score

< 24h

Typical delivery time

Results

From PageSpeed 40 to 95+

Every engagement includes a full before-and-after score report across desktop and mobile.

PageSpeed score — before vs. after

Before

42
Poor

After

96
Good

Average improvement: +54 points on GTmetrix & PageSpeed

Measurable, proven results — every time

We run a full performance audit using Google PageSpeed Insights, GTmetrix, and Lighthouse before touching a single file. Every optimisation we implement is measured — you see before and after scores for desktop and mobile.

  • Baseline audit with Google PageSpeed Insights & GTmetrix
  • Desktop and mobile scores measured separately
  • Before / after report delivered with every engagement
  • LiteSpeed Cache configuration for LiteSpeed servers
  • Redis object cache for WordPress database queries
  • CDN integration with Cloudflare free or Pro

Google Ranking Signals

Core Web Vitals —
all three in the green

Since 2021, Core Web Vitals are a direct Google ranking factor. LCP, CLS, and INP affect where your pages appear in search results. We optimise all three to 'Good' status and verify in Google Search Console.

  • LCP < 2.5 s — preload hero images, optimise TTFB
  • CLS < 0.1 — explicit image dimensions, no layout-shifting ads
  • INP < 200 ms — defer non-critical JS, reduce main-thread work
  • Verified in Google Search Console post-optimisation

Core Web Vitals — target metrics

LCPLargest Contentful Paint
1.4 starget < 2.5 s
CLSCumulative Layout Shift
0.03target < 0.1
INPInteraction to Next Paint
88 mstarget < 200 ms

Signal

Google ranking

−23%

Avg bounce rate

+18%

Conversion lift

Every Performance Lever

What we optimise

Speed problems rarely have a single cause. We apply a systematic stack — every layer compounds.

WebP & AVIF image conversion
Lazy loading on all off-screen media
CSS, JS & HTML minification
Brotli & GZIP compression
Cloudflare CDN configuration
HTTP/2 & keep-alive enabled
Database query optimisation & cache
LiteSpeed Cache / Redis object cache

Tools & Technologies

What we use to make it fast

Google PageSpeed

Audit tool

GT

GTmetrix

Performance grades

Lighthouse

Core Web Vitals

Cloudflare

CDN & DNS

LiteSpeed Cache

Server caching

Redis

Object cache

WordPress

CMS optimisation

WebP

WebP / AVIF

Next-gen images

Brotli / GZIP

Compression

HTTP/2

Multiplexing

WP Rocket

WordPress cache

AVIF

AVIF Encoding

Best-in-class format

Process

How it works

01

Performance Audit

We run a comprehensive audit with PageSpeed Insights, GTmetrix, and Lighthouse across desktop and mobile. Every bottleneck is identified and prioritised before we touch anything.

02

Optimisation

We implement the full stack: image optimisation, minification, compression, caching, CDN, and database cleanup — systematically, layer by layer, with testing after each change.

03

Verification & Report

We measure after scores, verify Core Web Vitals in Google Search Console, and deliver a before/after report showing exactly what improved and by how much.

< 24h

Typical delivery time

100%

Managed end-to-end

24/7

Support available

FAQ

Frequently asked questions

Stop losing visitors to a slow website

We'll transform your PageSpeed score and show you the proof — before and after, every metric.

Delivered within 24 hours
No contracts required
Free consultation